Sponsorship

Independent sports marketing consultancy, Inside Edge, has been appointed as the global sponsorship sales agency for the 2023 UCI Cycling World Championships and will be responsible for marketing t

[Source: SportAccord] The agreement strengthens FITEQ’s presence at the global sports industry’s most influential annual gathering, with SportAccord 2021 taking place from 23-28 Ma

[Source: SportAccord] SportAccord has announced that Tourism & Events Queensland (TEQ) will be a Silver Partner of the SportAccord World Sport & Business Summit for the nex

As sponsorship professionals, we put relationships, be they brand-to-brand or with our audiences, at the heart of everything we do.

[Source: CGF/Birmingham 2022] The Commonwealth Games Federation (CGF) has signed a partnership agreement with Longines for the next three editions of the Commonwealth Games, starting with Birmingha

The Olympic Games is a time of great excitement and opportunity – particularly if you are the Worldwide IT Partner of the Games.

[Source: European Sponsorship Association] 

[Source: Jordan Olympic Committee] A host of major local and international sponsors have stepped into the ring to support the Tokyo 2020 Asia and Oceania boxing qualifier in Amman, Jordan, from 3-1

Dow has been a partner of the International Olympic Committee (IOC) since 2010, initially working on providing technologies and solutions for the Games.

[Source: SportAccord] SportAccord is to welcome Sport Event Denmark as a Gold Partner for the 10^th time ahead of the SportAccord World Sport and Business Summit 2020 in

Spirit of Harrogate launches new ready to serve drinks brand

[Source: ESA] The European Sponsorship Association, the membership body that works to inspire, unite and grow the sponsorship industry across rights holders, brands and agencies, is now accepting e

The International Association of Event Hosts (IAEH), the Association of Global Event Suppliers (AGES) and the European Sponsorship Association (ESA) are the first Strategic Partners to support the

[Source: SportAccord] SportAccord is delighted to confirm its Silver Partners Edmonton Events, EventScotland and Beijing Olympic City Development Association (BODA) for the 17^th edition

[Source: SportAccord] The 12^th International Federation (IF) Forum organised by SportAccord today confirmed partnerships with Eurosport, JLT and Sports Nevada USA.

The Jordan Olympic Committee (JOC) and Tasali Jordanian Trading Institute have agreed a partnership to support the sports movement in the Kingdom.

[Source: SportAccord] Attended by international sports federations, cities/regions as well as organising committees, the World Sport & Business Summit attracts delegates across the sports busin

[Source: SportAccord Convention] Global sports sponsorship is set to achieve $44 billion in 2017 with strong growth projected to continue in the Asia-Pacific (APAC) region as well as other parts of

[Source: SportAccord Convention] Recognised as one of the most influential sports business leaders in Los Angeles having played a significant role in bids for almost every major sporting event that

The global conference and exhibition of cities and sports, business and cultural events is off to a flying start with 19 partners and sponsors already on board this year.

Atos, a leader in digital transformation, has been confirmed as the first Official Supporter of the Glasgow 2018 European Championships as a Timing, Scoring and Results (TSR) provider.

Knowing your customer is essential for any business, whether that’s a sports or entertainment organisation staying attuned to the feelings of fans or a media organisation understanding the mindset

[SOURCE: IOC] The International Olympic Committee (IOC) and Alibaba Group on 19^th January jointly announced a long-term partnership through 2028.

Sponsorship will often be a brand marketing director’s first thought when considering a sports-related campaign.