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HOST CITY 2026The Events World of the Future
Host City 2026 will bring the world’s event owners, host cities, organisers and suppliers together in Glasgow under the theme “The Events World of the Future.”
Across two dynamic conference days – plus specialist pre-conference workshops – the programme explores how destinations can host smarter, more collaborative and more sustainable events in a cost-conscious and fast-changing global environment. From AI and technology adoption to new sponsorship and media models, from mega-event lessons and cross-border collaboration to social impact, climate compliance and operational resilience, Host City 2026 will examine what it truly takes to remain relevant, credible and competitive as a host.
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More than 200 owners, organisers and hosts of the world’s leading events gathered in Glasgow, Scotland for Host City 2025, the 12th edition of the conference, under the theme “Get on with the Business of Events.”
Speakers from across the global event hosting ecosystem explored the practical opportunities and challenges facing major events today, with a strong focus on collaboration, new hosting models, sustainability, workforce readiness and delivering long-term social, economic and environmental impact.