Event Management - Host City

Sarah Lewis OBE OLY runs for International Ski Federation presidency

Photo credit: Tom Traschel

Sarah Lewis OBE OLY has announced her candidacy for President of the International Ski Federation (FIS - Fédération Internationale de Ski), the world’s largest winter sports governing body.

The official candidacy nomination has been submitted to FIS by the Royal Belgian Ski Federation, of which she is a member.

The candidacy could ultimately make her the fifth – and first female – President in the 97-year history of FIS, founded in 1924 and whose disciplines now represent over half of the Beijing 2022 Olympic Winter Games programme.

Lewis is pledging to transform FIS into a global movement for world skiing and snowboarding as part of her FIS Piste Map - the blueprint for the future of the organisation. 

She will further integrate the 135-member ski and snow sport National Associations and the athletes into the governance, drive a digital transformation to strengthen commercial potential and introduce crucial governance reforms to future-proof FIS.

She is also pledging to implement a Covid Recovery Fund for National Associations, renounce a presidential salary and introduce financial efficiencies notably in these unprecedented times. Boosting gender diversity, athlete, youth and emerging member nations initiatives, strengthening the all-important symbiotic relationship between ski, snow sport and tourism, and focusing on sustainability, the environment and legacies for the mountain regions hosting global events are also important priorities.

FIS, whose current President Gian-Franco Kasper stands down after 23 years, will see its first contested and virtual election in its history, on 4 June 2021.

 

New era

Lewis was Secretary General of FIS for twenty years until last October, when her departure was announced – she is now running for President in this “new era” of FIS. 

She had always stated that she would not declare a candidacy to run as President before the conclusion of the FIS World Cup and Championship season, to maintain complete focus on the sport and athletes.

“We are entering a new era for FIS and global sport - an era that requires FIS to tackle its role in a changed, more inclusive and demanding society, and an era that FIS must embrace for growth, a healthy future for our sport, with our athletes at the centre,” she said. 

“We have been presented with a unique opportunity - to elect a 21st Century President, whose full focus is to work hand-in-hand with the National Associations and stakeholders, leading FIS on a strategic transformation to become a global movement for world skiing and snowboarding.

“I have devoted myself to our sport as an Olympian, to FIS and our community, and to the Olympic Movement as a participant, manager and a leader. 

“I am now making this journey for one reason - to work together to build a FIS that is fully representative of the global ski and snow sport community, and fully equipped to take us well into the second centennial of FIS, with a crystal clear plan, transparency and accountability. Together I believe we can achieve much more.”

Lewis, who put on skis aged five, has spent her life in snow sport. By the age of 15 she was training internationally, becoming a ‘citizen of the world’, and at 24 she represented Great Britain at the 1988 Olympic Winter Games in Calgary.

In 2000, after two years as FIS Director, she was appointed Secretary General.

She has made it her mission to understand the global landscape and has actively participated in competitions and events in 59 member nations over the years, while taking every opportunity to promote FIS and snow sport as a member of the International Olympic Committee Programme Commission, sitting on three Olympic Winter Coordination Commissions and two Youth Olympic Games Commissions, and working at five Olympic Winter Games. 

Lewis has also served as Secretary General of the Association of International Olympic Winter Sports Federations (AIOWF) and Chair of the World Anti-Doping Agency Independent Observers at the Beijing 2008 Olympic Games.

In 2018, she was awarded the title of Officer of the Order of the British Empire (OBE) for her services to sport. 

[Source: Grundy Communications]

Visit www.sarah-lewis.com to see the full Presidential campaign manifesto of Sarah Lewis.

The International Ski Federation (Fédération Internationale de Ski) is responsible for the Olympic disciplines of alpine skiing, cross-country skiing, ski jumping, Nordic combined, freestyle skiing and snowboarding, and is headquartered in Oberhofen, Switzerland, in close proximity to some of the world’s most famous snow sport destinations.

Sarah Lewis is speaking at Host City Americas on 29-30 June, Online.

UEFA, members and Premier League slam "so-called Super League"

UEFA President Aleksander Čeferin chairs the UEFA Executive Committee meeting UEFA (Photo credit: UEFA)

UEFA, the administrative body for football in Europe, has denounced the agreement of twelve leading European football clubs to establish the Super League as a new mid-week competition.

AC Milan, Arsenal FC, Atlético de Madrid, Chelsea FC, FC Barcelona, FC Internazionale Milano, Juventus FC, Liverpool FC, Manchester City, Manchester United, Real Madrid CF and Tottenham Hotspur have all joined the planned Super League as Founding Clubs.

“UEFA, the English Football Association and the Premier League, the Royal Spanish Football Federation (RFEF) and LaLiga, and the Italian Football Federation (FIGC) and Lega Serie A have learned that a few English, Spanish and Italian clubs may be planning to announce their creation of a closed, so-called Super League”, said a statement.

“If this were to happen, we wish to reiterate that we – UEFA, the English FA, RFEF, FIGC, the Premier League, LaLiga, Lega Serie A, but also FIFA and all our member associations – will remain united in our efforts to stop this cynical project, a project that is founded on the self-interest of a few clubs at a time when society needs solidarity more than ever.

“We will consider all measures available to us, at all levels, both judicial and sporting in order to prevent this happening. Football is based on open competitions and sporting merit; it cannot be any other way.

“As previously announced by FIFA and the six Confederations, the clubs concerned will be banned from playing in any other competition at domestic, European or world level, and their players could be denied the opportunity to represent their national teams.

“We thank those clubs in other countries, especially the French and German clubs, who have refused to sign up to this. We call on all lovers of football, supporters and politicians, to join us in fighting against such a project if it were to be announced. This persistent self-interest of a few has been going on for too long. Enough is enough.”

 

Discussions with UEFA and FIFA

In their statement announcing the agreement, the founding clubs said: “Going forward, the Founding Clubs look forward to holding discussions with UEFA and FIFA to work together in partnership to deliver the best outcomes for the new League and for football as a whole.

 “The formation of the Super League comes at a time when the global pandemic has accelerated the instability in the existing European football economic model. Further, for a number of years, the Founding Clubs have had the objective of improving the quality and intensity of existing European competitions throughout each season, and of creating a format for top clubs and players to compete on a regular basis.

“The pandemic has shown that a strategic vision and a sustainable commercial approach are required to enhance value and support for the benefit of the entire European football pyramid. In recent months extensive dialogue has taken place with football stakeholders regarding the future format of European competitions. The Founding Clubs believe the solutions proposed following these talks do not solve fundamental issues, including the need to provide higher-quality matches and additional financial resources for the overall football pyramid.”

The league aims to include three further clubs and to open “as soon as practicable”, eyeing an “August start”.

The development of the Super League, financed by JP Morgan, comes at a time of unprecedented private equity investment in sports events.

The UK government has said it will do everything  it can to prevent English clubs participating. The plans have been widely criticised by fans and the wider footballing community.

New dates confirmed for SportAccord 2021 as 19th edition now set for November in Ekaterinburg

[Source: SportAccord] SportAccord has confirmed new dates for the SportAccord World Sport & Business Summit 2021, with sport’s most influential global gathering now set to take place from 7-12 November 2021 in Ekaterinburg, Russia at the IEC Ekaterinburg-Expo.

The decision to push back the dates for the World Sport & Business Summit to November was taken by the SportAccord Executive Committee. SportAccord is in close dialogue with its partners in Ekaterinburg, the Sverdlovsk Oblast region, and the Russian Federation. This move will provide greater safety and certainty to attendees in the context of the ongoing Covid-19 pandemic but certainly to allow the greatest impact for our hosts.

“We are immensely grateful for the collaborative support of our friends in Ekaterinburg, the Sverdlovsk Region and the Russian Federation,” said Dr. Raffaele Chiulli, President of SportAccord and GAISF (Global Association of International Sports Federations).

“As always, the wellbeing of our delegates is our priority, and we believe that moving SportAccord to later in the year will give those wishing to attend the event more time to put in place the necessary plans.”

“We look forward to welcoming the world of sport to Ekaterinburg in November for what will be a game-changing gathering to signal a major step forward in the recovery of sport and society as we look to the future, beyond the pandemic.”

As a result, SportAccord’s annual International Federation (IF) Forum, which is traditionally held in the autumn in Lausanne, Switzerland, has been brought forward to 25 May 2021 and will be staged in a fully virtual format via Lausanne in the Canton of Vaud. In addition, a virtual launch celebration from around the world for SportAccord 2021 in Ekaterinburg will take place on 25 May 2021, following the IF Forum 2021 and less than six months before the World Sport & Business Summit commences.

Hosts get set for return of major events in 2021

[Source: IAEH] The International Association of Event Hosts has published the results of a survey conducted to understand the impacts of the pandemic on members’ events in 2021. IAEH members in Asia, Australia/New Zealand, Middle East, Europe and North America participated in the survey. The results show that the impacts and responses differ according to geographic location.

Most host organisations are expecting and planning to return to major events in 2021

o             Two thirds of members responding currently have cancelled or postponed events no later than September 2021, and only 17% currently have cancelled or postponed events in 2022.

Plans for ‘stadium’ events to re-commence

o             Two thirds of host organisations have already or are planning to allow’ stadium’ events in 2021.

o             In Australia and New Zealand ‘stadium’ events have either already re-commenced or are planned to re-commence with full capacity in April 2021.

o             In Asia, Europe and North America, 25% have plans for ‘stadium’ events to re-commence with full capacity but only late in 2021 or in 2022.

o             24% of all respondents have no current plan date for ‘stadium’ events to re-commence. The majority of these are in Europe.

Restrictions

o             For members hosting ‘stadium’ events with restrictions, the limits that apply are of no more than 50% capacity.

o             Some members also reported that restrictions are being imposed according to social distancing rules rather than percentage of capacity.

Measures adopted to support the events industry

o             The majority of host organisations have actively put in place measures to support the events industry. 50% of organisations reported event-specific initiatives in addition to general national government support.

o             Measures are similar across regions including mainly financial aid such as wage subsidy, interest free loans, tax relief, emergency funding, and reimbursement packages.

o             Members rated the effectiveness of these measures were higher in Australia, New Zealand, Asia and Middle East (7 out of 10) than in Europe and North America (5.5 out of 10).

Guidance for staging major events varies across the world

o             50% of members responding are using external resources - some based on resources from the World Health Organisation, others based on national or regional advice.

o             25% of members responding don't yet have any guidance in place for major events to go ahead.

The survey was completed by 24 IAEH member organisations between 8th and 29th March 2021.  A similar survey was conducted by the IAEH in May 2020. Comparing the results, a significant difference is on planning for ‘stadium’ events to re-commence.

In 2020, the level of uncertainty was much higher and the large majority (80%) of host organisations reported that there was no planning date for ‘stadium’ events with an audience to re-commence. Whereas in 2021, 76% answered that there is a plan date, with specific restrictions or full capacity.

The support measures also developed significantly since May 2020 and now the majority of host organisations have actively put in place measures to support the events industry.

Bring gaming into the Games?

[Photo: IOC Media YouTube Channel)

The International Olympic Committee’s latest strategic reform programme, Agenda 2020+5, recommends that virtual versions of Olympic sports should be considered for inclusion in the Games, only if they require a comparable level of physical activity.

But at the 137th IOC Session, one IOC Member called for the Olympic umbrella to be extended much wider, to encompass the full scale of the opportunity of gaming.

Following addresses from IOC Members Christophe Rolland and Gianni Infantino, on the recommendation to encourage the development of virtual sports and further engage with the gaming community, Yelena Isinbayeva, IOC Athletes’ Commission Member asked: “Why don’t we try or even think about including competitions like Counter Strike or Dota into the Olympic programme?

“We used to discuss about virtual sports many times, since the very beginning of computer sport before it grew in popularity. And we’d say, if the Olympic movement doesn’t take it under its umbrella someone else will.

“And now we can see the size of the competition for Counter Strike – it’s huge competition, with a huge amount of prize money and with huge number of participations around the globe. Online, it can be a billion people watching around the globe – and I was one of them, because I was interested to find out what people are watching. And I would say it is really impressive when you understand the rules.”

The need to encompass Esports is clearly not lost on the IOC. In his address, Jean-Christophe Rolland said: “It is a fantastic opportunity that the IOC and the Olympic Movement want to seize in virtual sports – I should even say have to seize.

“Technology continues to develop at an incredible pace. The games… become more and more realistic and the platforms on which they operate become more accessible. Therefore the numbers of people engaged in these virtual forms of sport continue to grow incredibly fast.”

Gianni Infantino highlighted the catalytic effect of the pandemic. “The impact of Covid has introduced many challenges, but it has also accelerated many existing trends. Throughout Covid-19 the gaming industry has continued to grow, highlighted by a 30% growth in gamers, 75% growth in gaming usage and the industry being worth over US$150bn in 2020.

“This growth has been mirrored in virtual sports, where several IFs, including my own, have accelerated our investment and focus on virtual forms of our sport to engage with young people and hosted official virtual competitions.”

 

“Fully reflect the physical activity”

Rolland stressed the importance of the roles and responsibilities of IFs in establishing virtual and simulated forms of sports, citing the example of rowing on ergometers at the recent 2021 Virtual Indoor Rowing Championships.

“It is exciting that this recommendation opens the possibilities for IFs to look at potential proposals to include their respective physical virtual sports in the Olympic programme in the future. To be clear, this is only considering those virtual sports which fully reflect the physical activity of the actual sport and are fully governed by the respective IF. They will be considered as a discipline of the sport within that IF.”

“Virtual sport must be linked to physical activity,” added IOC Member William Frederick Blick. “In Uganda, the ergometers are used when the weather is bad. I’ve also attended a competition where they used ergometers to promote the game within the city. This is probably the right way to go; it should be linked to physical activity.”

But Isinbayeva highlighted that competitive gamers also undergo rigorous physical and mental training. “They train in the gym – training can be eight hours a day like a normal athlete – because they have to be physically prepared to sit for eight hours or more in front of the computer and play the game. Of course they train their concentration, their mental health, because only strong mental athletes can participate on that.

 

Incentives and digital natives

Isinbayeva also stressed the need to make traditional sport more attractive to future athletes. “Yes, of course we need to offer them better conditions; we have to share our values, we have to show them what they will get if they practice or choose more traditional sport.

“But I see the tendency that more youth really want to compete in Counter Strike, because they can get money faster than participating in Olympic games and gaining sponsors. They can start to compete there, if I’m not wrong, from age 16 – and from age 18 they can earn good money if they are in the right team.”

“Every generation of young people has embraced the new technologies and entertainments of their time,” said Infantino. “This current generation has embraced video games and digital entertainment. The IOC digital strategy is focused on reaching out to young people around the world on their platform in their language.

“The object of the recommendations is therefore direct engagement through virtual sport and gaming to encourage sports participation and promote the Olympic values, with a special focus on youth.

“The upcoming Olympic hosts in Paris 2024, Milano-Cortina 2026 and Los Angeles 2028 also have a clear focus of reaching out to digital natives in innovative ways, including through the opportunities that virtual sports give to reach out directly to literally anyone anywhere any time.”

Rolland said: “With this additional doorway we will be able to reach out to these young athletes and young audiences at the mass participation level and enlarge the community of people connected to sports. It will also ensure that at the elite level the competitors can be assured they are competing in a well-regulated and well protected competition environment free from manipulation of any kind. And finally, it will allow an official level of regional and global events as these events continue to develop.”

IOC Member Sarah Walker, who sits on the Commissions for Athletes and Digital & Technology, said “As someone who’s into gaming and virtual sport I think there a really cool opportunity for new and young audiences to be interested in the Olympics but also to learn about Olympic values and everything that the Olympics can provide for younger generations. I’m looking forward to how this recommendation evolves and incorporates the engagement with younger generations.”

 

“Act as soon as possible”

Competing for their attention will be not be easy. “In the future it will be a huge challenge to the Olympic movement, to the traditional sport, this computer sport, which is not less interesting than the Olympic Games,” said Isinbayeva.

“So, to be competitive to this, we have to offer them a better condition – or we can take them under our umbrella, if it’s possible. We don’t know if they will accept this, because being on the Olympic programme has many conditions and restrictions – the qualifying process, the number of participants, the countries, I don’t know – but why don’t we even think about it, why don’t we try? We definitely have to act as soon as possible otherwise we will lose this chance.”

Ultimately, strategy is just as important as speed. “Over the past few years we have taken the first steps into this world of virtual sports and the current context has certainly reinforced the relevance,” said Rolland. “The opportunities are incredible if we approach it with clear strategy and direction.

“The new Olympic Agenda 2020+5 recommendation shapes this direction and we look forward to seizing these vital opportunities, the changing landscape of technology, society and sport bring to us.”

"Making the unimaginable happen" — organisers demonstrate resilience at the AIPH Virtual Expo Conference

The virtual AIPH International Horticultural Expo Conference on 16 March attracted over 140 delegates online from over 50 countries worldwide, eager to listen to future International Horticultural Expos’ progress reports.

There is no doubt that the coronavirus pandemic has impacted the progress of these enormous events, but through adversity came stories of strong leadership, agile planning and the overwhelming spirit of resilience.

International Horticultural Expos showcase beauty and creativity, with a magnificent Expo park attracting many international participants, who build their pavilions lasting up to six months and captivating the imagination of many millions of visitors domestically and internationally. Although Covid-19 is here for the long haul, these open-air events are looking positively to the future. Every International Horticultural Expo is carefully regulated, steered, and monitored by AIPH, and the period from now until 2027 includes ten AIPH-approved expos.

The conference, on the Hopin platform, began with a progress presentation from Floriade Expo 2022 Almere. There is just one year to go until the opening. “The landscaping and planting in Almere continue, while the real estate and infrastructure near completion”, reports Chief Operating Officer for the Expo, Mr Sven Stimac. He speaks of the positive response from more than 40 countries confirming diplomatic participation in the 2022 event and more than 50 partnerships from the horticulture sector. Everything is continuing to plan, with a healthy and sensitive focus on Covid-19 prevention measures for the event in the Netherlands. Interest from people is increasing, as Mr Stimac reports more participation online in the Floriade Knowledge Programmes webinars than were initially planned for the physical seminars.

Considering the time it takes to prepare a high-quality A1 International Horticultural Exhibition and the difficulties in continuing preparations during the pandemic last year, it was agreed that Expo Doha Qatar moved from 2021 to 2023. In the progress report given by Mr Mohammed Ali Alkhoori, Secretary General of the Expo, he showed that the timeline’s shift has not put a dent in its ambitious event and legacy plans for the 179-day event theme Green Desert Better Environment.

The plans for the World Horticultural Exhibition Yokahama 2027 are “blossoming” in their early stages. Mr Soga Koji, Director-General of Kamiseya Development and World Horticulture Exhibition, and his team are working in partnership with the government to develop a master plan for the event. The venue area is nearly 100 hectares of landscape and takes inspiration from satoyama’s cultivation philosophy – derived from the Japanese words for the village (sato) and mountain (yama). The central theme is Scenery of the Future for Happiness, with four sub-themes aiming to generate new values based on horticulture and to pass on a growing legacy.

It was very clear from the presentations that the coronavirus pandemic has made progress very difficult, “but not impossible,” asserts Mrs Lan Zhou, Vice Director, Yangzhou Municipal Bureau of Housing and Urban-Rural Development.

Expo 2021 Yanhgzou opens in China in just a few weeks, on 8 April 2021 and continues until 8 October 2021. Mrs Lan Zhou stresses, “We have overcome many obstacles. Many people have been working very hard. We have managed to make the unimaginable happen.”

She continues: “When we made our application, we expected four million visitors would come [domestic and international] however international travel is still under strict regulation. We do hope in the latter half of our event, people can come to visit. The Department of Medical Health has worked out all the policies in place for population control and disease prevention.”

 

Being large in scale, AIPH International Horticultural Expos naturally draw investment into new parks and infrastructure, which become permanent additions to the city and improves residents’ quality of life. The progress report given by Expo 2021 Hatay perfectly demonstrates this action. There are two sites, Antakya and Iskenderun, on either side of a mountain, and these areas will show the rich horticultural production of the area. The organiser, Mr Hakan Arslan, explains how the transport between sites will be free and working 18 hours a day, during the event and the infrastructure will be a legacy afterwards.

Mr Harun Guzel gave many examples of how they are stimulating the horticultural industry and the Turkish landscape in Kahramanmaraş for Expo 2023 and working with and for the local people’s benefit.

Sustainability is an integral element of AIPH International Horticultural Expos and part of our philosophy. Suncheonman International Garden Expo has a grand ambition in 2023 to realise an exhibition where the entire city becomes a garden city in Korea.

Reports from our newest approvals from 30 September 2020 have been working hard on preparation. International Horticulture Exhibition Chengu 2024 has been improving the infrastructure around its Expo Park. And the organisers of Expo Izmir 2026 predict its Expo park will attract a significant number of tourists and expect 4.7million visitors.
Euroflora has had to postpone the 12th Edition in Genoa from 23 April to 8 May 2022. The organisers are planning a one-day event in September 2021 dedicated to the promotion of worldwide horticulture.

The AIPH Expo Conference presented an excellent opportunity to learn more about hosting or being involved with these major international events. AIPH is very grateful to Gold Sponsors for the conference – IGMPR and PERA Event, and our event and media partners.

If you would like to know more about the benefits of hosting an International Horticultural Expo, please contact us. We would also welcome discussions with suppliers at major events to explain the AIPH Preferred Partner programme and how your business can benefit.

Recordings of the presentations are available to watch online at www.aiph.org/event/the-expo-conference.

This article was written by Rachel Wakefield, Communications Executive and Associate Editor, AIPH

A way back to safe choral singing

[Source: www.interkultur.com] This week we received good news from Dr. Tim Sharp, representatives of the United States in the World Choir Council: He joins noteablemask.com as a spokesperson and thus supports the way back to live rehearsals and performances.

“Now that a vaccine is available and we know the science, we need to get back to choral singing,” says Sharp. “Group singing is part of our very soul. This is why I am pleased to partner as a spokesperson with noteablemask.com – so we can return to live rehearsals safely.” 

Tim Sharp is the past Executive Director of the American Choral Directors Association and serves as Artistic Director of the Tulsa Chorale and as Director of Innovation at the Center for Community Arts Innovation in Nashville. He is on the Board of Directors for the International Federation for Choral Music and member of the Advisory Board of the World Choir Council.

Sharp is working with noteablemask.com in a campaign called “Join Your Voices,” which offers choral leaders a decision-making protocol with a responsible pathway for returning to live rehearsals and performances. The protocol is available as a free download at noteablemask.com/joinyourvoices   

In the return to live singing, individual face masks are critical. Such a face mask must capture the aerosol particles produced by a singer, but it must also allow a singer to inhale as freely as possible. 

According to Sharp, who has tried several singing masks, the Noteable mask is the one that provides the most viable option for group singing when used in conjunction with CDC guidelines. He is recommending Noteable as the face mask of choice for groups returning to live rehearsals. 

“When I heard that Tim Sharp had chosen our mask, I was thrilled,” said Tom Lough, inventor and developer of the Noteable mask. “We want to help with the safe return to live choral singing, and we are glad our mask and the ‘Join Your Voices’ campaign can be part of that recovery.” 

The Noteable singing mask has been independently tested by aerosol engineers at Colorado State University and Baylor University, and is made in the USA. For more information, see noteablemask.com.

Bally's Corporation acquires Monkey Knife Fight

[Source: PR Newswire] Bally's Corporation, a leading U.S. provider of land-based gaming and interactive entertainment, today announced that it has entered into a definitive agreement to acquire Monkey Knife Fight (MKF), the award-winning, fastest-growing[1] gaming platform and third-largest daily fantasy sports (DFS) operator in North America. The all-stock transaction makes Bally's just the third sports betting company in the U.S. to have a fantasy sports segment. In 2020, MKF, which offers its loyal users a dynamic and creative slate of daily sports and e-sports contests, was ranked by SponsorUnited as the sixth most-searched and tenth fastest-growing brand in sports and entertainment.

Bally's acquisition of MKF is the latest step in the company's long-term growth and diversification strategy to become the first truly vertically integrated sports betting and iGaming company in the U.S. with a B2B2C business model. Importantly, it complements Bally's recent media partnership with Sinclair Broadcast Group and its pending acquisition of Bet.Works, including its proprietary technology stack.

"With this acquisition, we are pleased to enter into the high-growth DFS market. Monkey Knife Fight is a unique asset that we look forward to incorporating into Bally's constantly growing omnichannel portfolio of land-based casinos and iGaming platforms," said George Papanier, President and Chief Executive Officer of Bally's Corporation. "As with all of the properties and services that fall under the iconic Bally's brand, we are committed to providing a best-in-class DFS platform to sports fans around the country."

With approximately 180,000 registered users and 80,000 depositing players, MKF's distinctive, user-friendly gaming platform will become an integral component of the "Bally's Interactive" division, as well as contribute to Bally's growing player database. MKF will support Bally's plans to develop a potential sports bettors database in states such as California, Florida and Texas, which are expected to account for 20-25% of U.S. sports betting revenues (according to Wall Street analyst research estimates). It will also enable Bally's to build a player database in Canada, a market that is expected to authorize sports betting in the near future. In addition, the acquisition will lead to Bally's developing new and engaging content with MKF for its customers.

Papanier continued, "The MKF acquisition will allow Bally's to leverage both its current customer database as well as DFS's collection of depositing players. These assets will also provide Bally's with a significant advantage in launching its own B2C sports betting operations."

Additionally, Bally's intends to combine MKF's expansive geographic presence, which spans 37 states, the District of Columbia, and Canada, with Sinclair's significant media footprint, including its portfolio of 21 regional sports networks, to engage sports fans across the U.S by providing unique DFS offerings.

"Since our inception, we have distinguished ourselves from competitors by providing the best experiences for our valued players, forming strategic partnerships with teams, ownership groups and players unions, and acquiring strategic assets to bolster our position in the market," said Bill Asher, Founder and Chief Executive Officer of Monkey Knife Fight. "I am immensely proud of all we have accomplished over the past three years at MKF and am confident that the talented Bally's team has what it takes to continue to grow and develop what is already a great business."

As part of the acquisition, MKF is set to receive immediately exercisable penny warrants to purchase up to approximately $50 million in Bally's common shares (subject to adjustment) at closing, and (2) contingent penny warrants to purchase up to approximately $20 million in additional Bally's common shares on each of the first and second anniversaries of closing, for a possible total of up to approximately $40 million. The contingency relates to MKF's continued operations in jurisdictions in which it operates at closing. The transaction is expected to close in the first quarter of 2021, subject to customary closing conditions.

Host City, Celtic Connections and Melbourne Fringe to share insights on "Choosing Your Digital Platform" webinar

The digital Host City 2020 in action

Many event organisers are having to adapt and are turning their attention to the prospect of virtual event delivery. This is a chance to hear from three who have already successfully done so in recent months, finding out about how they chose which digital platform to use, the challenges they faced, the actions they took to address these and how they managed to navigate through a very different operating environment.

Hear from Ben Avison, Editorial and Event Director at Host City and Cavendish Group, who will be chairing the webinar and providing insight into the virtual Host City conference delivered in December. He will be joined by Caitlin McNaughton, Communications and Partnerships Manager for Melbourne Fringe who delivered their online festival in November and Lesley Shaw, Producer at Celtic Connections who delivered their digital-first festival in January as they each share their experience and learnings gained from the successful online staging of their recent events. 

The webinar will tackle a range of issues from functionality and look and feel, to rights handling, international distribution issues and monetisation. There will be an opportunity for participants to submit questions in advance and on the day; if you would like to submit questions in advance, please submit these when prompted during the webinar registration process or by emailing information@eventscotland.org.

Register here.

Organisers unveil ambitious brand identity designed to be a lasting symbol of cycling in Scotland

[Source: EventScotland, 19 March] The Union Cycliste Internationale (UCI) and the organisers of the inaugural 2023 UCI Cycling World Championships have unveiled their ambitious brand identity for this prestigious new event on the UCI International Calendar taking place in Glasgow and across Scotland in August 2023. 
The 2023 UCI Cycling World Championships will be the biggest cycling event in history bringing together 13 individual World Championships events for the first time with the world’s top cyclists and para-cyclists competing for the coveted rainbow jersey in disciplines including road cycling, track cycling, mountain bike, BMX Racing, BMX Freestyle, trials and indoor cycling. 
The Championships will also be a catalyst for collaboration and positive change across the country through the ‘power of the bike’, inspiring people to ride bikes more often for fun, exercise and to move around.
The new brand identity, which has been created by Glasgow design agency Stand, seamlessly combines the professionalism and credibility of the UCI with the warm, friendly welcome of Glasgow and Scotland – both working in harmony just like a bike and its rider.
The ‘squiggly bike’ as the host identity has been designed to encompass a feeling of playfulness, inclusivity and positivity, acting as a lasting symbol of the event and what it aims to achieve for communities right across Scotland. 
It also incorporates the UCI rainbow in its design, which in a first for a UCI World Championships, will remain in place after the event, with the UCI approving the ongoing use of the rainbow colours in support of the wide-ranging policy ambitions of the event to develop cycling in Scotland. This means the people of Scotland can take the ‘squiggly bike’ to their hearts as a lasting inspiration to celebrate the power of the bike long after 2023. 
Cabinet Secretary, Fiona Hyslop, said: “The Scottish Government is pleased to be working with the UCI to host the 2023 UCI Cycling World Championships. Hosting this mega-event is a game-changing opportunity for cycling in Scotland.
“The brand identity being launched today reflects Scotland as a nation – bold, inclusive and innovative. I am sure the ‘squiggly bike’ will prove popular with cyclists across the country and become a widely recognised symbol of cycling in Scotland.
“It is a major endorsement of Scotland and our ambition to be one of the world’s top cycling nations to have approval to continue using the UCI rainbow after the event as lasting inspiration and a continued celebration of the power of the bike.”
The event identity has been developed to uniquely differentiate this new combined UCI Cycling World Championships from the individual discipline UCI World Championships and will be used for the future editions in 2027, 2031 and beyond.
UCI President David Lappartient said: “The 2023 UCI Cycling World Championships will bring together, for the first time in the history of our sport, several thousand athletes from different disciplines and five continents in an unprecedented celebration of cycling in Glasgow and across Scotland. The event logo and visual identity we are unveiling today illustrates the excellence and universality of the UCI World Championships combined with the expertise, hospitality and vision of our hosts. This unique event will leave a lasting legacy in Scotland for generations to come and will make history in the UCI and our sport in all its forms – competition, leisure and transport.”
While the 2023 UCI Cycling World Championships will put Scotland’s elite cycling on the map, it will also be about real stories of everyday champions inspired to everyday triumphs.
Councillor Susan Aitken, Leader of Glasgow City Council said: “As one of the top five ultimate sporting cities in the world, and the UK’s only UCI Bike City, Glasgow is delighted to host the 2023 UCI Cycling World Championships. We’re pleased to see a nod to the city’s famous Squinty and Squiggly bridges in the squiggly bike logo and in the continued legacy of the event.  
“Scotland has produced some of the world’s finest elite riders and, while this is an important part of our country’s history, our civic pride comes from building and managing world-class and Olympic sporting venues which are open to everyone from children to adults, and from grassroots level to professional athletes. 
“This is the true power of the bike, inspiring people of all ages and backgrounds to get out and realise or rediscover the pleasure of keeping fit and healthy – both mentally and physically – in the lead up to and long after the 2023 World Championships.” 
Dame Katherine Grainger, Chair of UK Sport, said: “This is a great day for everyone involved with the 2023 UCI Cycling World Championships as they reveal their brand identity to inspire people across Scotland. 
“UK Sport are investing £4million of National Lottery funding into the Championships to demonstrate our commitment to bring more of the world’s biggest sporting competitions to our shores and how, through world leading innovations and collaborations they can have long lasting positive social and economic impact.
“The 2023 UCI Cycling World Championships present an historic first for the sport and it is an honour that Scotland has been tasked with delivering them. We know from experience from working on the biggest sporting events in the country that these Championships will truly make a difference to the communities involved and this is a key moment in engaging with them.” 
In addition to the unveiling the new brand identity, the organisers have also launched a new website – www.cyclingworldchamps.com - for those keen to find out more about the event, its ambition and sign up to be part of the journey.  
The Championships is being delivered in collaboration between cycling’s governing body the UCI, Scottish Government, Glasgow Life, UK Sport, British Cycling and VisitScotland with its EventScotland team, with the partnership creating a blueprint for future editions by ensuring the inaugural event is authentic, innovative and distinctive.

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