Host City: The largest meeting of cities and sports, business and cultural events
  • Login
  • Get Newsletter

#####

  • Home
  • HOST CITY 2023
    • Event Information
    • 2023 Agenda
    • Speakers
    • Hosted Buyer Programme
    • Sponsors & Partners
    • Conference Venue
    • Register
  • Past Events
    • HOST CITY 2022
      • Event Information
      • Agenda
      • Speakers
      • Post-Event Magazine
      • Host City 2022 Audio Playlist
    • HOST CITY 2021
      • Conference Recordings
  • Magazine
  • News
  • Contact Us

Event Management

You are here

Home
»
News
»
China's 'gold mine' sports industry presents huge opportunities

China's 'gold mine' sports industry presents huge opportunities

9th May, 2017 Posted In Event Management Posted By: Host City comments
Tweet
Liu Xiaoming, the ambassador of the People's Republic of China to the UK
Liu Xiaoming, the ambassador of the People's Republic of China to the UK

Ambassador of the People's Republic of China to the UK says the sports sector has a huge market to offer

The boom in China's sports industry presents huge potential for foreign investment, especially from the UK.

Speaking at the Telegraph Business of Sport conference in London, Liu Xiaoming, the ambassador of the People's Republic of China to the UK, said that sport has become one of the country's new economic highlights and a national strategy for business.

From sports events and venues to retail and sponsorship, China has major opportunities for collaboration said Liu.

"There's no doubt China is a big sports nation, but China is not yet a strong sports nation," he said. "There are challenges. But in the long run China's sports sector has a huge market to offer.

"Many compare China's sports industry to a huge gold mine.

"The sport sector is fast emerging as a new growth point. By 2020 the total output will exceed US$450 billion. All this indicates a growing demand for domestic and foreign investment. [China's] sport industry is booming.

"[There is] great potential for China and the UK to collaborate in many aspects of the sports industry."

When asked about China's potential of hosting the 2030 FIFA World Cup, Liu added that it is a dream for the Asian superpower.

"Chinese people have three dreams for football," he said. "Dream one is to be a champion of Asian Games. They want to see the Chinese team perform better.

"Second dream is to host the World Cup. Maybe not 2030 but looking down the road we hope Chinese will host the World Cup.

"Third dream is to win the World Cup."

To discover more opportunities in China's sports, business and cultural events market visit Host City Asia in Beijing on 18 October.

 

Related Topics: China
Tweet

Search form

Twitter Feed

Tweets by @Host_City

Tag Cloud

Manchester China Host City 2019 women ITU Cultural Events 2018 European Championships Arena UK Jersey

Newsletter Signup

Signup to receive the latest Host City updates directly to your inbox 

Signup Now

Host City is committed to the principle of Fair Work

Cavendish Group International Ltd. © 2019, All rights reserved. 2nd Floor Front, 116-118 Chancery Lane, London WC2A 1PP, United Kingdom