[Source: IOC] The Beijing 2022 ticketing programme will harness Alibaba’s technological and data expertise, ensuring a fully digitally enabled ticketing programme and modern user experience that allows fans to purchase and redistribute tickets securely. The OCOG will be responsible for the overall planning and delivery of the ticketing programme.

The appointment of Alibaba has been made with the objective of securing a single provider to deliver ticketing services and operations over several Games editions, reducing costs and the complexity of hosting the Games in line with Olympic Agenda 2020’s recommendations on efficient turnkey solutions. As a result, OCOGs will benefit from the opportunity to have a continuity of service through the provision of established systems and delivery experience, alleviating the need to design, engineer and deliver a solution for each individual Games edition.

Timo Lumme, Managing Director, IOC Television and Marketing Services, said: “The ticketing solutions provided will drive further innovation at the Olympic Games, enhance the spectator experience and reduce costs for organisers, delivering on the commitments made by Olympic Agenda 2020.”

Chris Tung, Alibaba’s Chief Marketing Officer, added: “We are proud to extend our partnership with the Olympic Games, beyond e-commerce and cloud, by supporting the Beijing 2022 ticketing programme. We look forward to leveraging our technology to help provide streamlined, digitally-enabled ticket sales services to create a seamless ticketing experience for fans around the world.”

In addition to existing work with the IOC on the development of its digital strategy and ecosystem, Alibaba’s expertise in engaging Chinese consumers and ownership of Damai, one of China’s largest ticketing platforms, makes it perfectly positioned to become the Beijing 2022 Ticketing Systems and Services Provider.

The 109 events in seven Olympic winter sports will take place from 4 to 20 February 2022 in the three competition zones of central Beijing, Yanqing and Zhangjiakou.

[Source: Glasgow City Council] Stunning images of Glasgow and Scotland were promoted to a TV audience of more than 1.4 billion during the staging of the hugely successful inaugural European Championships last summer.

The official evaluation of the Glasgow 2018 European Championships revealed the substantial national and international exposure enjoyed as the multi-sport mega event was broadcast on free-to-air channels across 43 European countries.

And with online and social media coverage included, the audience for the 12 sports across Glasgow and co-host Berlin, who staged the Athletics, reached a massive 2.9 billion in the key tourism and business market of Europe.

In total the media exposure for Glasgow and Scotland was worth more than £250 million in PR value as millions of sports fans enjoyed the 11 days of Aquatics, Cycling, Golf, Gymnastics, Rowing and Triathlon.

Highlights included a massive 1.4 million viewers tuning in to watch British swimming hero Adam Peaty break his own world record in the 100m Breaststroke at the Tollcross International Swimming Centre. At the Sir Chris Hoy Velodrome Scottish cyclist Katie Archibald’s silver medal win in the Individual Pursuit was watched by a staggering 2 million viewers.

Across the UK the BBC reported an average audience of more than 1 million with a total reach of 20 million, in excess of established events such as the Rugby Six Nations, and just below the Gold Coast 2018 Commonwealth Games.

The BBC also reported that the event attracted a higher female and younger audience than many other sporting events.

Across Glasgow and Scotland more than 560,000 people, more than double the projected number, attended a sport session, a Festival 2018 offering or visited the hugely popular George Square and ‘GO LIVE! at The Green’ live sites. 

Final attendance figures show 137,000 tickets for sport were issued, packing each of the 12 venues with roaring crowds to support the new champions of Europe. More than 54,000 attended free sporting events such as the Cycling Road Race on the streets of the city, and the Open Water Swimming at the stunning Loch Lomond.

In total 97 per cent of spectators from Glasgow were proud that their city, renowned for the warm welcome of its residents, was hosting the mega event.

3,103 athletes representing 48 countries competed during Glasgow 2018. Russia topped the medal table, followed closely by Great Britain. The event included numerous memorable experiences with new European champions crowned in 187 medal events and two world records were broken in the Swimming.

The athletes were accompanied by 3,760 accredited officials and delegates. In addition to the value of the worldwide PR exposure for Glasgow and Scotland, an independent economic assessment showed significant amounts of expenditure from these visitors and participants in the event, as well as millions of pounds of contracts won for Scottish companies.

As a result of hosting the European Championships there was just over £34 million of additional spend in Glasgow and Scotland, and an estimated £24 million of contracts awarded to Scottish companies, with £8.5 million of those going to companies based in the Glasgow City Region.

Significant effort was made to create social and community benefits by the organisers. Team 2018, the 3,600 invaluable volunteers who were key to making the event such a success according to those surveyed, were a diverse workforce, exceeding targets for the number of Scottish and Glasgow residents (representing every local authority areas in the country), new volunteers, including significant numbers of people aged under 26.

Around 50 per cent of the volunteers said they we would do more volunteering as a result of taking part in Glasgow 2018. Another 17 countries were represented across Team 2018.

Continuing the delivery of sporting and cultural legacy created by the Glasgow 2014 Commonwealth Games, was also a key objective of the event. More than 20,000 people took the opportunity to try one of the sports across all Glasgow 2018 venues and approximately 30,000 people said they learned more about healthy lifestyles as a result of visiting ‘GO LIVE! at the Green.’

Alongside the sport, Festival 2018 was a world class cultural festival which created a vibrant live city experience, with 2,400 artists and performers contributing, alongside more than 5,600 voluntary and non-professional performers. In total more than 370,000 people visited a Festival or Live Site.

Minister for Sport, Joe FitzPatrick MSP, said: “The incredible broadcast numbers achieved by the Glasgow 2018 European Championships are great news, and mean people around the world had the chance to see Scotland demonstrating the nation’s ability to stage top-class sporting events.

“The competition will have far-reaching effects – not just in terms of showcasing our country and culture around the globe, but also in inspiring a whole new generation of athletes.

“The success exceeded our expectations and I congratulate all involved in this event.”

Councillor David MacDonald, depute leader of Glasgow City Council, said: “Yet again I want to say thank you to the athletes, volunteers, spectators, media, officials and amazing home crowds.

“These final broadcast numbers illustrate only too clearly the massive benefit the staging of events bring to our city as we showcase what we have to offer to visitors and investors across Europe and beyond.”

[Source: Riot Games] Riot Games today reveals the economic impact the first League of Legends European Championship (LEC) Finals had on the host city of Rotterdam. In association with Burson Cohn & Wolfe Sports, the leading firm within host city partnerships, Riot Games developed a programme inspired by traditional sports structures that saw over 40 cities bid to host the first LEC Finals. Analysis of the LEC Spring Finals held at the Ahoy Arena in Rotterdam on April 13th and 14th shows impressive economic impact that outperforms other sports events of similar size and length, in hockey, soccer and basketball.

This economic impact analysis concludes that the LEC Spring Finals contributed €2,358,417 to the local economy of Rotterdam. The study combines personal on-site surveys with Riot Games' verified accounts and ticket-sale data from the event and found the average guest spent €52.6 per day and 87.13% of the event's guests were non-local visitors. Alongside the measurable impact, the study also found additional impacts such as the future potential of tourism with visitors stating they would be willing to travel long distances to visit the LEC. The Spring Finals hosted visitors from China, South Korea, Peru and 37.83% of international visitors stated they would consider moving to Rotterdam if the right job opportunity became available.

The Riot Games host city process, which was the first of its kind in esports, has been in development since 2018 and the high demand from host cities has resulted in Riot Games expanding their programme with cities being invited to bid two years in advance with applications for 2021 now open.   

"Esports is maturing. We're establishing processes based on long-standing sports to elevate the industry and to develop the ecosystem further," said Alban Dechelotte, Head of Business Development and Sponsorships for the LEC. "At the same time we're offering something traditional sports doesn't have, a younger tech-oriented audience, and this provides tremendous value for cities looking to attract a hard to reach demographic. Whilst the broadcast potential of esports means we're able to promote a city on an international scale. Streaming knows no borders."   

"We've assisted many sports rights holders in their host city partnerships, but the interest for esports is at a level we have never experienced before," said Ronnie Hansen, Director of Sports Practice for Burson Cohn & Wolfe Sports. "Our study shows an impressive economic impact, outperforming other sport events of similar size and lengths. The reason is very simple; the share of non-local guests is substantial and the spend from a young, well-educated demography is high."

"We were thrilled to host Riot Games in our venue (2016 for the EU LCS and 2019 for the LEC Spring Finals). Our indoor arena is made for big and exciting sporting events and is the perfect location in Rotterdam, and even in the Netherlands, for esports tournaments. Amazing atmosphere, great audience and we would love to host more esports events in the future!", according to CEO of Rotterdam Ahoy, Jolanda Jansen.

The LEC launched in January 2019 and quickly became the most viewed esport league in Europe with a 25% increase in average viewers per minute for the final weekend from 2018. The league has also signed a significant number of mainstream sponsors including Shell, Kia, Beko and Footlocker and the number continues to rise with more sponsors being revealed this Summer.  

The LEC Summer Finals heads to Athens on September 7th and 8th for more information please visit eu.lolesports.com.

The bidding process for 2020 is already closed by applications are open for 2021.To find out more about the host city bidding process please visit: https://bcw-sport.com/league-of-legends-host/

Alban Dechelotte is speaking at Host City 2019, the largest meeting of cities and sports, business and cultural events. Register here

Air Race E plans to run a series of international electric air racing events, starting with the inaugural race in 2020, in an effort to facilitate the development and promotion of cleaner, faster and more technologically-advanced electric engines.

The series will be run by Air Race Events and led by world-leading air racing promoter Jeff Zaltman, the man behind the globally successful Air Race 1 series – the fuel-powered equivalent.

Applications are being received via a formal bidding process  through which a shortlist of cities will be determined by October 2019. A final decision on the selection of the first race venue is expected by December 2019.

“Air Race E is the ideal catalyst for engineering teams to test cutting-edge electric propulsion technology, under the rigours of a proven racing format, while also providing high quality entertainment for international visitors and global TV audiences. We look forward to reviewing the host city bids and working with the successful destination to create a truly historic event,” said Zaltman.

Previous Air Race 1 events run by the company have attracted visitors and media from around the world, reaching an audience of over 1.3 billion people in 127 countries and a reach of more than 4.2 million on social media alone. Zaltman said the potential for Air Race E will be even higher, with support from industry leaders like Airbus, recently announced as the Official Founding Partner of Air Race E, providing industry insight and research to participating teams as they build their electric race aircraft.

Air Race E notes that a suitable airport would be a critical factor in the viability of a city’s bid.

For more information on becoming a host city go to https://airracee.com/content/host-cities/ or email info@airracee.com.

About Air Race E

Air Race E will become the world’s first all-electric airplane race when it launches its inaugural series of international races in 2020. Run by Air Race Events and led by world-leading air racing promoter Jeff Zaltman, the man behind the globally successful Air Race 1 World Cup, the race is set to revolutionise air racing and pioneer innovations in electric aviation. Air Race E will see electric airplanes race directly against each other on a tight 5km circuit just 10m above the ground and at speeds faster than any land-based motorsport. The demand for speed, performance and power management under the rigors of a competitive race environment provide the perfect platform for the development and promotion of cleaner, faster and more technologically-advanced electric engines. The Light Aircraft Association (LAA), has committed its support in developing the technical regulations and providing design oversight for the sport, soon to be sanctioned by the Formula Air Racing Association (FARA) and its counter-part in France, the Association des Pilotes D'Avions de Formules (APAF).

The International Association of Event Hosts (IAEH), the Association of Global Event Suppliers (AGES) and the European Sponsorship Association (ESA) are the first Strategic Partners to support the development of Host City, the largest meeting of sports, business and cultural events.

Host City Expo & Conference is a “one-stop shop” for the owners, organisers, hosts and other stakeholders of sports, business and cultural events. Now in its 6th year, the 2019 event takes place in Glasgow on 26-27 November and highlights the need for the sector to Innovate, Reformulate & Co-create.

Through the Strategic Partnership programme, Host City and the supporting organisations have opportunities to:

• co-produce the event agenda, with a combination of keynotes, panels, presentations, workshops and side meetings
• increase opportunities to enlist new members
• increase access to the event for all stakeholders in major events
• consolidate the major event hosting community around this unique focal point

Rick Traer, IAEH Co-Director and CEO of the Canadian Sport Tourism Alliance said: “The partnership with Host City provides a platform to deliver against a number of our strategic objectives, including the opportunity to share best practices, promote a standard set of event impact standards and to build a network of individuals and organizations involved in hosting major events around the world.”

Daniel Cordey, Chairman of AGES said: “The partnership with Host City is a win-win situation and offers benefits at different levels for us. Our members get additional opportunities to meet industry professionals and the Association is co-organising interesting thematic talks embedded in the Host City event programme.”

Andy Westlake, ESA Chairman said: “ESA is excited to be partnering with Host City in November, as we think it’s important to explore how we can continue to enhance the contribution of sponsorship for major event host cities and organising committees. Sponsorship of course helps to drive additional revenue and offset major event budgets, but it also significantly enhances the spectator’s experience, contributes powerfully to the event marketing agenda and will often leave a strong and long-lasting grass roots legacy afterwards. We’re looking forward to being part of the discussion”

Ben Avison, Editorial and Conference Director of Host City said: “The launch of the Strategic Partnership programme is an important development for the Host City community. We are delighted to have the world’s leading associations joining us to further consolidate this unique focal point of all the various stakeholders involved in staging the world’s greatest events. We are very grateful to IAEH, AGES and ESA for their support in developing Host City and look forward to welcoming their members to Host City 2019, the largest meeting of cities and sports, business and cultural events.”

About Host City

Host City Expo & Conference brings together cities and sports, business and cultural events for two full days of unrivalled insight, networking, workshops and business on 26-27 November at the Technology & Innovation Centre in Glasgow.

This is where representatives of host destinations, federations and other rights holders, organisers, event suppliers and services from all over the world meet to discover opportunities and discuss the challenges of major event hosting. Participants are encouraged to use Host City as a platform to develop, workshop and announce new events, partnerships and formats.

www.hostcity.com

About IAEH

The International Association of Event Hosts (IAEH) exists for representatives of international destinations to collaborate to generate the best possible value from hosting major sporting and cultural events and provide a voice for ‘not for profit’ hosts of events.

IAEH provides a platform for members to learn from the successes and challenges of major events, share knowledge and generate greater long term social and economic benefits from hosting events.

www.eventhosts.org

About AGES

The purpose of the Association of Global Event Suppliers (AGES) is to build up awareness for industry-specific aspects and to promote and defend the interests of its members in the international event marketplace.

The objective is to become a professional and business-oriented association which offers to share and manage valuable information related to the temporary infrastructure industry in order to streamline business for buyers and sellers.

AGES wants to develop a roadmap together with governmental bodies and key stakeholders to create procedures, standards and other tools to facilitate interaction and business with event suppliers, and through this contribute to lowering the burden on future organisers.

www.ages.international

About ESA

The European Sponsorship Association (ESA) is a not-for-profit membership association whose mission is to inspire, unite and grow the sponsorship industry for the benefit of its members. ESA does this through education, guidance, representation, the recognition of excellence and the sharing of best practice and performance.

ESA’s reach encompasses all types of sponsorship activity from sport, broadcast, education, charity, the arts and culture through to environment and the community. Its membership includes sponsors, rights holders, agencies and consultants, professional advisors and suppliers.

www.sponsorship.org

Host City: Host City 2019 takes place in Glasgow on 26-27 November, with theme of “Innovate; Reformulate; Co-Create”, in recognition of the fact that many major events are evolving and emerging through creative partnerships. To what extent are FIS and other Winter IFs innovating, reformulating and co-creating events?

Sarah Lewis: Collaborating with other stakeholders for the FIS major events, namely the World Championships, is fundamental to utilise the respective capacities to deliver the best possible event. We aim to continually evolve and be innovative, whereby it fundamental to respect the sport and ensure its DNA remains intact.

Partnership is normal practice for major FIS events, both within the FIS disciplines as well as with other stakeholders. For example, the three Nordic disciplines of Cross-Country Skiing, Ski Jumping and Nordic Combined are staged as one Nordic Event that provides permanent action. Since the Vancouver 2010 Olympic Winter Games, Freestyle Ski and Snowboard are combined at major events and increasingly as part of the FIS World Cup series, in order to maximise the many synergies with the venues and operations.

I’m looking forward to interesting exchanges and discussions at Host City on innovating, reformulating and co-creating events where many different event stakeholders can contribute their own and shared perspectives.

Host City: The theme of SportAccord 2019 was “The Future of Big Data and Analytics”. What opportunities do you see from big data and analytics in skiing and other winter sports events?

Sarah Lewis: The main and important opportunity is to establish a direct online relationship and interaction with the 15 million online followers of the FIS disciplines, which is a key asset for the development of digital activities as well as sponsorship opportunities. Our objective at FIS is to create a digital ecosystem to serve viewers and fans, which will open up new commercial opportunities for the stakeholders.

Host City: What were your impressions of Gold Coast and Queensland as a host destination, as they consider applying to host the 2032 Summer Olympic Games?

Sarah Lewis: Just as well you specified Summer Games, as the likelihood for the Winter edition would be tricky even with a very “New Norm” concept! The Commonwealth Games in 2018 have provided an excellent basis for future Olympic Games and during SportAccord there was certainly great enthusiasm expressed from the sports leadership, political authorities and tourism.

Host City: The growth of the sports industry in China is reflected by the growing number of conventions taking place there – with World Winter Sports Expo, Host City Asia and now SportAccord taking place in Beijing. What impact do you think the upcoming 2022 Winter Olympic Games is having on the growth of winter sports in China?

Sarah Lewis: The catalyst of Beijing 2022 is already having a momentous effect on the growth of winter sports and even globally for the industry and tourism. China has a long cold winter and significant mountain regions and the country is now exploiting the potential of winter sports tourism and recreation for the benefit of the health of population, especially children, to combat the concerns about an increasingly sedentary lifestyle.

The legacy of the Beijing 2022 Olympic Winter Games was established by the Government already at the outset with its candidacy to use the Games as a spur to develop winter sports for the general population and the economy, through developing tourism and winter sports industry.

Host City: How would you describe Santiago’s journey towards hosting the Games?

Eduardo Della Maggiora: Santiago has been highlighted in Latin America for its good quality of life, safety, connectivity and most recently was ranked as the most technological city in Latin America. Chile is a country that has been growing very rapidly in the previous decades, and has a very open economy, with Free Trade Agreements with more than 60 countries worldwide. The country is generally recognized as one of the most developed and stable economies in Latin America.

The sports community has been growing very quickly as well, with notable international results like becoming Copa America Champions two years in a row and two Olympic gold medals in Tennis. Hosting the Pan American Games was going to happen eventually.

Host City: What were the decisive factors in being awarded the Games?

Eduardo Della Maggiora: Political stability, economic stability and already existing sport infrastructure where probably at the top of this list. The country’s love for sports, and everything sports represents, was also probably very high.

Santiago’s connectivity is also a big positive for athletes and visitors of the games; close to 70 per cent of disciplines will take place in five main venues, including where the athletes’ village will be, which are very well connected to public transportation buses and subway.

Host City: How much new infrastructure do you need to build?

Eduardo Della Maggiora: There isn’t very much new infrastructure that we need to build, if you compare Santiago 2023 with Lima 2019 for example, which is hosting the Games this year, because we have many venues which are a legacy of the Santiago 2014 South American Games.

New infrastructure that has been announced are a new Hockey fields and a new Paralympic pavilion. The athlete’s village in Ciudad Parque Bicentanario is the largest and most urgent infrastructure project to be started. The project will be 100 per cent privately funded. The Ministry of Housing is in charge of leading the public tendering process, which should kick-off in the coming months.

So, the existing infrastructure is a very good starting point, but some investment will be needed to prepare the city for the Games four years down the road.

Host City: What is public support like for the Games?

Eduardo Della Maggiora: Public support– starting from President of Chile – is very high. Everyone is very eager to make it happen as the country has never hosted an event of this magnitude. The Santiago 2014 South American Games were already a big party in the city and country – with full stadiums and lots of interest from the community – which showed the city and country’s interest in these type of sporting events. Santiago 2023 will be the biggest sporting event in our county’s history and Chileans are ready to participate in one way or another .

In November Santiago is hosting the COP 25 Climate Change Conference – this is the biggest event we’ve done in a while and will be a good opportunity to learn how an event of this magnitude works in Chile.

Host City: Are the opportunities mainly for local or international suppliers?

Eduardo Della Maggiora: We want to help the local community and thousands of local businesses – but also invite international suppliers. We haven’t hosted an event of this magnitude in the past and there’s a lot of expertise we will need to import. We want to learn from that.

One of the legacies we want to leave is developing local talent in the organization of mega events. We are developing talent within the country, but part of the legacy we want to leave is to bring outside talent into the country. So, it’s going to be a mix of local and international.

This is basically the planning stage, making sure we have the right team and people, that the stadiums and the baseline is compliant with Pan American Games standards, and start working on Gantt chart from today until October 2023 and make sure it happens in the best and most seamless way.

We are assessing what needs to be done in next four years. Right now we are working on branding, mission and values. We are also reviewing the sports programme, speaking to potential sponsors and starting to work on our legacy programme.

Host City: How are sponsors engaging with your legacy programme?

Eduardo Della Maggiora: Chile has the sixth highest incidence of childhood obesity in the world – and the highest in Latin America. Improving these figures is an important part of the legacy programme.

We want to tailor the experiences of sponsors in a way that helps them connect with consumers in a very different way, but at the same time positively impacts the lives of millions of Chileans through  sports, volunteering and legacy programmes.

The Pan American Games take place in Santiago in October 2023, with approximately 10,000 athletes from 41 nations competing in 39 sports. It is followed by the Para Pan American Games in November.

Members of the International Olympic Committee (IOC) have voted to grant the 2026 Winter Olympic and Paralympic Games hosting rights to Italy’s Milan-Cortina ahead of a rival bid from Stockholm- Åre.

The decision was made in Lausanne, following a lengthy bidding and consultation period and a day of presentations from the candidates.  

The result was close, with the Italian bid winning 56% of the 81 votes cast.

Sustainability, financial guarantees and public support were key issues in the campaign.

“Congratulations to Milan-Cortina,” said IOC President Thomas Bach said.

“We can look forward to outstanding and sustainable Olympic Winter Games in a traditional winter sports country. The passion and knowledge of Italian fans, together with experienced venue operators, will create the perfect atmosphere for the best athletes in the world. The Olympic Winter Games Milan-Cortina 2026 will feature iconic venues and beautiful settings, combining the attractions of a modern European metropolis with a classic Alpine environment.”

The bidding process was the first to begin and end since the launch of “Olympic Agenda 2020”, the revised procedure set up by president Bach.

“The new Candidature Process has demonstrated the success of Olympic Agenda 2020,” he said.

“We have lowered the cost and complexity of developing Games projects, which now serve the long-term development goals of the host communities and have sustainability and legacy at their hearts. This has led to a significantly reduced organisation budget and the use of 93 per cent existing or temporary competition venues. I also want to thank Stockholm-Åre for presenting an excellent candidature and being part of the Candidature Process for the Olympic Winter Games 2026.”

Announcing the decision, the IOC highlighted Italy’s strong tradition of winter sports and world class venues, in addition to the use of “existing and temporary venues if there is no post-Games demand for new permanent facilities”.

Only one of the competition venues will be a new, permanent structure.

The IOC also noted the “unified backing of the Italian sports movement, the private sector and national, regional and city governments”.

While Stockholm- Åre’s project had the support of the government it would have been heavily reliant on private funds.

The IOC is amending the process of awarding host cities further still to make the process even more consultative, as part of "The New Norm" reforms. The fact that there were ultimately only two bids to choose from for 2026 – as was also the case for the previous bidding cycle in which the two candidates Paris and LA were each awarded 2024 and 2028 respectively – will have been a factor in bringing in these further changes.

The changes already introduced through Agenda 2020, such as increased technical services and a reduction in the required deliverables and presentations, has reduced candidature budget by 75 per cent, according to the IOC.

It also said the operating budgets proposed for 2026 are 20 per cent lower than the candidates for the previous two bidding cycles.

Host City: The theme of Host City 2019 is “Innovate; Reformulate; Co-Create” - what are your expectations of this event? 

Nellie Kim: To be an active participant in a big sports forum is, indeed, one of the greatest incentives to the person to continue developing their natural talents and enlarge the boundaries of their personal achievements. In this respect, all that relates to the organisation of big and inspiring events is a point of interest for us.

To share experiences and to hear about the innovative ideas of all the stakeholders in the sector – be they representatives of city councils, national governing bodies, business, potential, or actual sponsors, event organisers, technical experts and all the parties contributing to the success of major events – is vital for us as the world’s governing body for gymnastics. Learning from each other and sharing experiences is one of the key factors of becoming better and reaching higher.

Host City: As Chair of the Innovation Commission at FIG, what are you doing to bring new ideas, formats and disciplines such as parkour into gymnastics?

Nellie Kim: The idea about introduction of the parkour into the FIG programmes belongs to our President Morinari Watanabe who was personally involved in the development of the project.   

In his official report from May 2019 he stresses on the fact that the future belongs to urban sports, like cycling with BMX, basketball with 3x3, volleyball with beach volleyball, as well as skateboarding and climbing etc. So, gymnastics has come up with parkour. Urban sports are booming, and we must keep in pace with this process.

Parkour World Cups have already been successfully held in Chengdu, China, and then in Hiroshima, Japan, where it was part of the Urban Sports Festival that attracted a big crowd of spectators.

As for the proposals the Innovation and the Ambassadors Commissions which I am chairing, we have submitted to the attention of the FIG authorities a number of projects over the last few months, some of which are:

- Changes to the Olympic Games 2024 Qualification Programme;

- Live streaming from the Qualification stage of the FIG World Championships using our IRCOS system;

- The Innovation Commission is exploring possibilities to include new disciplines into the FIG programme.

Host City: How is the Ambassadors’ Commission helping FIG to engage young people in its events and their co-creation?

Nellie Kim: The most direct approach to this matter is of course, the Volunteer programme applied by many of our member-Federations. 

We, at the Ambassadors’ Commission also pay specific attention to the fact that there is no bigger inspiration for any child or young person than meeting their sport idols in person.  Meetings with young gymnasts and fans is only one of the long list of Gymnastics Ambassadors’ activities prior and during the World Championships since the programme was introduced in 2017.

The role of Gymnastics Ambassador has already been taken by legends like Nadia Comaneci, Kyle Shuffelt and Svetlana Boginskaia in artistic gymnastics; Alina Kabaeva and Maria Pertova in rhythmic gymnastics, Alexander Moskalenko and Irina Karavaeva in trampoline, to name but a few. I was nominated as Ambassador of 2^nd European Games, which will be held in Minsk in June 2019.

Many of our greatest champions from the past also visit clubs and conduct workshops in various countries across the globe to promote gymnastics and to inspire young people. 

Big attention should also be given to continue promoting Gymnastics as the base for all other sports. This means Gymnastics like it existed in the schools in the past and helped children to develop basic body skills, discipline and healthy habits for the rest of their lives.

At the same time our ”Gymnastics for All” division caters for people of any age, from toddlers to old age, giving them the chance to enjoy organised classes and even take part in a massive international event called Gymnaestrada which is held every four years and attracts tens of thousands of people from all over the world.

Host City: And how is FIG raising the profile of women and disabled people through its events?

Nellie Kim: At the 2018 FIG Congress the decision was taken to have at least 30 per cent women amongst elected authorities, and this was a big step forward.  Because of the specifics of our sport, the majority of our athletes are female, and it is only very logic to apply their experience and knowledge after they have ended their sports career.  In this respect our FIG Women’s commission is very active. It has recently organised the Women in Leadership Forum held right after the FIG Council meeting in St. Petersburg, Russia in May.  To add to all this, our President Mr Watanabe is the President of the IOC “Women in Sport” Commission.

As for Gymnastics for people with physical impediments – several of our national member-federations develop this discipline. Here again, in charge is our “Gymnastics for All“ commission which comes up with projects encouraging the progress of Disability gymnastics and promotes the best practices in the field. The FIG President wanted to move even further and has asked our commission to study the problem and look at the possibilities for gymnasts with disability to participate at the Paralympic Games.

Host City: The FIG World Championships in Glasgow in 2015 were hailed as a new benchmark in event presentation. What is FIG and its host cities doing to reach even greater heights?

Nellie Kim: Yes, the World Championships in Glasgow demonstrated several novelties which became a norm in the organization of major gymnastics events across the world in that the entertainment flavour of the competitions was strongly interwoven with the traditional technical requirements of our sport.  The scale of Glasgow 2015 World Championships was possible due to the enormous support from the UK Sports Governing Bodies, the Glasgow City Council and British Gymnastics.

However, not many countries in the world enjoy and can rely on such enormous financial support, marvellous venue, logistics in place and professional expertise in every respect, as they were demonstrated in Glasgow 2015. 

To draw the most rational and applicable ideas, the FIG conducts a “Transfer of knowledge” meetings from one Local Organizing Committee to the next. However, I must stress the fact that the organization of each World Championships is a prerogative of the relevant National Federation. Sadly, many of our member-federations have the enthusiasm, the ideas and the knowledge, but do not enjoy the above-mentioned attributes for success.

Nellie Kim is speaking at Host City 2019, which takes place in Glasgow on 26-27 November. View the full agenda and speaker line up