Mike Laflin - Host City speaker

Mike Laflin

Position: CEO & Founder, Global Sustainable Sport

Mike has spent 30+ years in sport and technology and is one of the leading authorities in the global sports industry.

Mike specialises in gathering and analysing data and has worked across a broad range of sectors helping organisations improve their data information systems. He has developed a range of indexes and methodologies for measuring the value of sport.

He has recently launched a new digital platform, called Global Sustainable Sport, which is focused on driving sustainability through sport and creating a more sustainable future for sport and the planet.

Career Highlights

Nov 2022 – Global Sustainable Sport
Launched a new digital platform called Global Sustainable Sport which is focused on driving sustainability through sport and creating a more sustainable future for sport and the planet.

Mar 2019 – Global Sports Strategies
Global Sports Strategies is a digital consultancy company specialising in helping organisations improve their data information systems.

2012:2018 - Global Sports Impact Project
Launched the Global Sports Impact Project in 2012 with the aim of developing a standard methodology for measuring the impact of sports events on host cities. Developed the Global Sports Impact studies programme in 2015 and gathered data on a wide variety of sports events which was published through the Global Sports Impact report.

2011:2016 - Olympic Database Project
Lead consultant on the Olympic Database Project, a project focused on developing a permanent Olympic database which was initiated by ASOIF (Association of Summer Olympic International Federations) and adopted by the IOC (International Olympic Committee). The project now provides media information to the Olympic Games and is managed by the Olympic Channel.

1991:2019 - Sportcal Global Communications Limited
Founded Sportcal and developed an online technology platform managing commercial data and news based around the sports industry. Developed news, broadcast media, sponsorship, event hosting and event bidding online subscription services for the sports industry.

1989:1996 – Convergent Ideas
Launched Convergent Ideas, a sports technology consultancy specialising in developing media information systems for
international sports federations. 

Key clients: BWF (Badminton); World Athletics (then IAAF); ITF (Tennis); World Archery (then FITA); and World Sailing (then ISAF);.