Make no mistake, the rights holders of international events are in the middle of a fight for survival.

“With no ability to travel around the world for international events, it’s an existential crisis for international federations,” said Clare Briegal, CEO of the International Netball Federation.

“We’ve faced major disruption to our events and are revising our international calendar,” said Jim Scherr, CEO of World Lacrosse. “We’re hoping to get thought this immediate Covid crisis but it’s going to change the world forever, the way we govern and administer sports.

“This is going to affect all of us for probably the rest of our careers.”

Facing the same enemy

“We’re all facing the same enemy,” said Damiano Zamana, deputy CEO of the International Motorcycling Federation.

When the going gets tough, the tough get going – and the IFs, IOC, event hosts and national governments have all played their part.

“The Swiss government were quick to put in place tools supporting the international federations. The IOC brokered the position of the IFs very well, so they made partial unemployment for personnel available. There were also funds available from Swiss banks at favourable interest rates.

“We set up several working groups: one dealing with promoters who have main responsibility of organising and hosting the events; and another organising disciplines where we do not have a promoter – working with cities and local clubs.

“For commercial partners with difficulties, we reached ad hoc agreements with them.

“Despite a consistent loss, as everybody, with the support of Swiss government and with cost containment we were able to break even at the end of the year and be a bit more confident facing 2021.”

Event cancellation and postponement creates issues that reach beyond the immediate impact of lost ticket sales.

“We took a set of financial actions in order to cancel the cancellation fees for the rider licenses,” said Zamana. “We were able to keep almost 80 per cent of the Junior Series going, which was important to avoid the ‘Covid gap’ for young athletes. If you are six to eight years old, you cannot be an elite athlete so you can’t train.”

Risk too much to bear

The INF’s junior events were not as fortunate as its World Cup, which took place in 2019 and is due to place again in 2023.

“The Covid gap is a key consideration,” said Briegal. “We took the decision with a heavy heart to cancel our under 21s, as it’s a key pathway event. By the time we get to ‘23 and ‘27 there will be athletes that won’t have had that experience.

“Our approach was to protect the senior events which are more critical for our member countries and where we get most of our exposure and income. That has to be protected, the qualifiers have to be protected – the risk of staging the under 21s was just too much to bear for us.”

2021 remains a year of uncertainty for event organisers. “Some federations have decided not to run events this year. We are one of the federations who hope to run two events this year,” said Joern Verleger, President, International Fistball Association. “We are crossing our fingers and preparing. Let’s see how these things develop.”

Throughout the crisis, the federations have supported their members and communities.

“One of our challenges was to help our national governing bodies return to play. We formed a task force with our chief medical officer,” said Scherr.

“We scuttled about a third of a budget – then reallocated funds to our national members so they could stay in business.”

The INF worked with NETFIT and its members all over the world to provide online coaching, including coaching sessions for young people in Liberia. “When there’s no international netball what are we there for? To keep the international family together,” said Briegal.

“And if you want to think about the power of fans, think about what happened in UK and Italy around the European Super League. The fans are very much still there. We need to capture and amplify this.”

Supply chain stretched

The event supply chain has also been massively hit by the crisis, affecting some sports more than others.

“Our sport depends on suppliers – you need a motorcycle!” said Zamana.

Despite Covid, motorcycle sales were up 13 per cent last year – but not everyone has been able to access the equipment they need.

“In Australia, if you need to order a motorcycle the production and distribution time has become so stretched you have to wait four years. Fortunately this is not the situation in Europe, which is closer to the source of production.

“This is having an impact, so we need to modify our planning. The plants are back to normal production and we hope that this gap will be absorbed completely within 24 months.”

On a different scale, fistball also requires specialist equipment. “The ball is very important, and so is our relationship with sport equipment manufacturers,” said Verleger. “We’re interested to establish more connection with service providers.”

Digital reorganisation

Like all organisations, the IFs have faced governance challenges, with closed offices, remote workers and virtual congresses. “We’re a very friendly sport, used to meeting to celebrate the sport,” said Briegal. “The challenge is how to make these online conferences enjoyable for delegates!”

Scherr said “We had to do a complete pivot, all of a sudden working remotely. We worked hard to make sure we all have the same connectivity, moving to cloud storage – and then making sure volunteers had the same. We settled on zoom for external and teams on internal for functionality and privacy. Our biggest concern is that now people are using their own hardware, how do we manage GDPR?

“We are trying to aggressively build digital and social media following for the sport on the back of our events.”

Digitalisation has proved less of a barrier to World Obstacle, whose globally disparate membership has meeting virtually for years. “We have General Assemblies by Zoom since 2015, so we are used to having these kinds of meetings,” said Michel Cutait, deputy Secretary General of World Obstacle (FISO).

“It suits our structure – we have a committed team, a young federation, but we are very connected with young people and we think we have a great future. We have ambitious plans for our World Series and World Championships involving AR and VR, partnering with technology companies – and a very natural location for broadcasting and streaming.”

Brighter later

No matter how dark the climate is right now, the future is surely much brighter in comparison.

“The vaccination is going on with different results in different areas of the world – moving on quite well in Middle East, UK, and US, but slow in other parts of Europe,” said Zamana. “I hope the vaccination will continue with speed to give us a bit more freedom of movement while respecting the protocol.”

The progress of protection against the virus impacts how long it takes federations to recover.

“It depends on how 2022 will go,” said Zamana. “We’re already switching to our ‘plan B’ budget for this year.

“If for 2022 we go back to 100% of activity, we’ll recover in 5-8 years to where we were before, in terms of investment, sports developments, junior development and commitment to antidoping.”

Access to insurance is an issue for all event organisers. “The majority of IFs don’t have shareholders; they are not for profit. I’m struggling to renew a simple insurance policy – they are asking for a lot of financial information, because the insurance companies are not willing to take a risk on a small federation. We ask the insurance industry to support us: I understand the concerns, but please understand who have in front of you – we are not Nestle or Novartis!”

Scherr said “We have to navigate the world of liability – to manage the risk to the athletes, the spectators. What we do know is there is still demand from the public to consume sport. We need to work together to face this new world.”

A quick rebound is possible, said Briegal, responding to a question from Andy Bough of Cube International. “There’s a lot of pent up money. Licensing and merchandising are important to us, after ticketing and broadcasting. It’s a big growing area – a lot of our fans love to shop.”

Major events don’t always make the most of this retail opportunity, she said. “Organising committees have been conservative about the investment they are prepared to make up front and, in all cases, we’ve sold out in two days.

“Let’s hope the 2022 Commonwealth Games is a good retail opportunity. We encourage organising committee to look at the commercial opportunities of merchandise. I’m very positive – I think there’s demand out there.”

Even when events can’t take place, retail is an important source of income for federations. “If they can’t go to events, people want to demonstrate support for their teams in other ways. International fans can’t go to the Olympic Games, so how are people going to celebrate? In fan sites in their own countries. There are always opportunities.”

A challenge the sector faces is uncertainty around the recovery of international tourism. “You’ve got to make people feel comfortable travelling – it’s a big problem we’re going to have to solve together,” said Briegal.

Michiel Aulbers, Commercial Head for Global Business and Partnerships, ATPI said “We are an international travel association. In our marine and energy division we’ve had mission-critical travel, moving staff from oil rigs home – we’ve learned a lot.

“The big challenge for the sports world will be availability – a lot of the airlines have downscaled on flights and staff. We want to find connections to your event from airlines.”

Get with the Olympic programme

Looking further in the future, Los Angeles is hosting the 2028 Olympic and Paralympic Games. Could lacrosse, which originated in North America from indigenous peoples, be part of the programme?

“We hope we have an opportunity to join LA28. It’s been in five Olympic games,” said Scherr, who was CEO of the US Olympic Committee from 2003 to 2009. “Given the sports selection process we think there’s an opportunity. There’s a tremendous amount of competition, but we think it would great for the LA28 Games. It certainly should be a great game changer for the sport of lacrosse around the world.

“LA28 have almost all their venues built already, or existing venues. There’s quite a bit of overlay to do. It’s a great Games, they’ve announced two founding partners on the sponsorship side, it’s an interesting proposition. The IOC Agenda 2020+5 and the question of cost and complexity of the Games might change how all federations fit into the Games.

“We’re looking forward to a fantastic Games in LA in 28 and hope we can be part of it.”

[Source: IAEH] The International Association of Event Hosts has published the results of a survey conducted to understand the impacts of the pandemic on members’ events in 2021. IAEH members in Asia, Australia/New Zealand, Middle East, Europe and North America participated in the survey. The results show that the impacts and responses differ according to geographic location.

Most host organisations are expecting and planning to return to major events in 2021

o             Two thirds of members responding currently have cancelled or postponed events no later than September 2021, and only 17% currently have cancelled or postponed events in 2022.

Plans for ‘stadium’ events to re-commence

o             Two thirds of host organisations have already or are planning to allow’ stadium’ events in 2021.

o             In Australia and New Zealand ‘stadium’ events have either already re-commenced or are planned to re-commence with full capacity in April 2021.

o             In Asia, Europe and North America, 25% have plans for ‘stadium’ events to re-commence with full capacity but only late in 2021 or in 2022.

o             24% of all respondents have no current plan date for ‘stadium’ events to re-commence. The majority of these are in Europe.

Restrictions

o             For members hosting ‘stadium’ events with restrictions, the limits that apply are of no more than 50% capacity.

o             Some members also reported that restrictions are being imposed according to social distancing rules rather than percentage of capacity.

Measures adopted to support the events industry

o             The majority of host organisations have actively put in place measures to support the events industry. 50% of organisations reported event-specific initiatives in addition to general national government support.

o             Measures are similar across regions including mainly financial aid such as wage subsidy, interest free loans, tax relief, emergency funding, and reimbursement packages.

o             Members rated the effectiveness of these measures were higher in Australia, New Zealand, Asia and Middle East (7 out of 10) than in Europe and North America (5.5 out of 10).

Guidance for staging major events varies across the world

o             50% of members responding are using external resources - some based on resources from the World Health Organisation, others based on national or regional advice.

o             25% of members responding don't yet have any guidance in place for major events to go ahead.

The survey was completed by 24 IAEH member organisations between 8th and 29th March 2021.  A similar survey was conducted by the IAEH in May 2020. Comparing the results, a significant difference is on planning for ‘stadium’ events to re-commence.

In 2020, the level of uncertainty was much higher and the large majority (80%) of host organisations reported that there was no planning date for ‘stadium’ events with an audience to re-commence. Whereas in 2021, 76% answered that there is a plan date, with specific restrictions or full capacity.

The support measures also developed significantly since May 2020 and now the majority of host organisations have actively put in place measures to support the events industry.

Around the turn of the year 2019/2020, the first news about the novel coronavirus reached the world. China in particular, but also numerous other countries, found themselves in a difficult situation and everyday life came to a standstill. The virus continued to spread and new infections were reported daily.

The Chinese city of Wuhan was hit hardest at the beginning of the year. But the rapid spread of Covid-19 soon meant that the entire world had to face the pandemic and all the challenges it entailed. This globe-spanning crisis had a profound impact on humanity - and the choral world in particular. We all had to keep our distance - and yet we have moved closer together - even across national borders!

And then there was silence…

The pandemic brought public and private life to a standstill. In many places, a state of emergency was declared and a lockdown imposed. Stores, restaurants and cultural institutions had to close, and schools and workplaces were moved home.

This life at a distance also hit the choirs of this world especially hard. Concerts, festivals and even choir rehearsals had to be cancelled or postponed and stages remained silent. In most countries, choral life has come to a complete standstill and many choirs and choirmasters have lost their financial support and perspective. Li Peizhi, president of the Chinese Choral Association, described the feeling of these drastic impairments of everyday life in an interview as a “train that comes to an abrupt halt”.

In all areas of life and also in choral work, the technical possibilities of our time and global networking with the help of the Internet gained completely new relevance and significance from one moment to the next. The choirs around the globe did not lose confidence and developed ideas to continue to live out their passion for choral music, to maintain their choral community together with their fellow singers, to stay positive and to break new ground in terms of rehearsals - and the silence of the choral world did not last long.

…but not for long

Tim Sharp, a member of the Advisory Board of the World Choir Council, wrote in an interview that “singing not only gives something to the listener, but also to the individual singer. Singing requires us to use our bodies and connects us directly to our emotional lives.

Every single aspect of the singing process is physical. And, while the experience of singing is highly individual, choral singing connects and harmonizes these individual sounds into a community.“

Music is a powerful, courage-giving force that connects people and inspires spirits. In many places around the world, music was played together just as the pandemic began. Neighbourhoods sang together on their balconies, at their windows or on the street and grew closer. This community at a distance, this community in music and song, has also given hope to many people.

The choirs were particularly limited in their work and could only meet virtually. But they got creative and took advantage of the new technologies: choir rehearsals online, classes at home in the living room, virtual choir projects, video premieres instead of performances in concert halls.

Besides all these creative projects and new approaches to choral work, this time of special challenges has also brought the choral community closer together.

The (choral) world has come closer together

Of course, all these approaches and the virtual choir projects cannot replace the community of the choir and the experience of a live performance, but they have given confidence to the singers of this world. New ways were tried out to continue learning together and to continue singing together.

With the help of workshops, online tutorials or direct exchange in social networks or forums, choirs and choir directors helped and supported each other.

Following INTERKULTUR's motto “Singing together brings nations together”, many choirs have also used these projects and collaborations to come together virtually with other choirs from all corners of the world.

The new possibilities of technologies were used extensively and became a popular tool to overcome creative self-isolation, which also affected the rehearsal process. Even though synchronous singing and choral rehearsals in large groups are technically impossible or difficult, the digital applications are a good opportunity to maintain social contacts and community.

Li Peizhi, president of the Chinese Choral Association, said in an interview, “I think people, and especially musicians, are using their ability and energy to express and transmit their emotions and their thoughts. [The] projects are wonderful because the message they send out is consistently positive and has made people realize the great power of music.”

This bond and solidarity that has united the choral world in recent months, even if only virtually, will hopefully accompany us in the future and we should continue to cherish it. What will the new normal look like after the pandemic?

The questions that now arise at the beginning of the new year, as vaccinations begin worldwide and (hopefully) with the end of the crisis in sight: What are the lessons we learn from this crisis? What impact will these experiences have on the choral world and how will choral work change?

Russian choral legend Vladimir Minin commented on this in an interview: “Digital technologies are a temporary means, a way out, a tool for information exchange - but nothing more. No technology can convey the living energy of the choir, and the subtle intricacies of the movement of its collective soul.“

Li Peizhi, President of the Chinese Choral Association, has a similar view: “These new forms of singing and online lectures are currently very popular all over the world. I personally think that this is a special countermeasure in a special time to satisfy the strong desire for singing. Choral singing is a fantastic way for people to communicate emotions, but this requires contact and time to rehearse. Therefore, it‘s imperative that we experience the artistic engagement that occurs in actual rehearsals to unleash the full beauty and charm of the choral art.“

Tim Sharp, a member of the Advisory Board of the World Choir Council, hopes “to be able to use these tools when we sing together again. I firmly believe that we will emerge from this time stronger, and we will also have learned how to teach and communicate with new tools that are appropriate for choral music education, performance, composition, and advocacy.”

Digital technologies are good and valuable tools for the current time and they will certainly be able to enrich choir work in certain areas in the future. However, it is also clear for the choral world that the virtual will not be the new normal. What is missing is the interpersonal aspect, the dynamics, the immediate communication with fellow singers - the essence of singing together that we all sorely miss.

We don‘t know what the future will look like, but we are confident that it will be beautiful and, above all, full of singing!

This editorial was written by Franziska Hellwig of INTERKULTUR, the world's leading organizer of international choir competitions and festivals. For more information visit www.interkultur.com

[Source: EventScotland] The Scottish Government has today (15 December) announced new funding of £13 million to provide further support for the events sector in Scotland, much of which has been unable to operate during the COVID-19 pandemic. Of this, £6 million has been committed for the establishment of a new fund which will open this week to support those event businesses which are critical to Scotland’s events sector, and without which the capacity to deliver major events would be significantly reduced.

The Pivotal Event Businesses Fund will provide grants from £25,000 up to a maximum of £150,000 to support approximately 50 to 100 event businesses whose primary role as organisers, suppliers, contractors and venues is critical to the survival of the events sector in Scotland, and upon whom the wider events industry and supply chain are most reliant for their own business and operations.

Organisations applying to the fund must meet the eligibility criteria including having an annual turnover in excess of £500k prior to the COVID-19 pandemic; be directly involved in the delivery and organisation of at least five major events, festival or business events each year; employ a minimum number of staff, and events must be the primary source of the organisation’s income. This Fund is intended to support those pivotal businesses who operate at a size and scale in their sector and/or location where the loss or insolvency of that business would have a significant and detrimental impact on Scotland’s ability to continue to host and stage major events. Additionally, the fund will be targeted to support businesses which are experiencing critical financial problems that threaten insolvency or significant job losses due to the impact of COVID-19.

The remaining funding will be used to set up a separate fund to provide broader support to businesses across the full range of the events sector, including the supply chain, and will be announced early in the new year.

The latest funding follows the £10 million announced by the Culture Secretary in July for the events industry, of which £6 million was allocated to the now closed Event Industry Support Fund while £2 million was allocated to Scotland’s Events Recovery Fund currently being run by EventScotland.

Culture Secretary Fiona Hyslop said: “The events sector has faced severe challenges throughout 2020 as the restrictions necessary to contain the coronavirus pandemic have left most businesses unable to operate. While the arrival of a vaccine offers grounds for hope, the events sector and its wider supply chain will continue to experience difficulties for some time to come.

“We were able to provide financial support for the events sector in the autumn but we have continued to listen and we acknowledge that further funding is required. This additional £13 million will allow us to help hard-pressed businesses going forward and ensure that they are ready to support the recovery when it is safe to operate again.

“Scotland has a well-earned reputation for delivering successful events at local, national and international level. We are working collaboratively with the industry to ensure that the sector has a future to look forward to and that we maintain our position as the perfect stage for events.”

The Pivotal Event Businesses Fund will be administered by VisitScotland, with eligible organisations first asked to complete an Expression of Interest form to demonstrate they meet the eligibility criteria. This form will go live at 12pm on Wednesday 16 December and will be open for one week until 5pm on Tuesday 22 December with full details of the process and requirements available at: https://www.visitscotland.org/events/funding/pivotal-event-businesses-fund

From the expressions of interest, approximately 50 - 100 organisations which meet or exceed the eligibility criteria, and which are assessed to represent a sectoral and geographical spread of the most significant event organisers, suppliers and venues operating in Scotland, will then be asked to submit a full application.

Paul Bush OBE, VisitScotland Director of Events, said: “Scotland’s events industry continues to be severely impacted by the ongoing effects of COVID-19. The £6 million Pivotal Event Businesses Fund will provide vital funding to businesses critical to our industry’s survival, and without whom our capacity to deliver major events would be significantly reduced.

“Events play a key role in our communities by sustaining livelihoods and bringing, social, cultural and economic change so ensuring the industry’s survival is key to Scotland’s recovery from this pandemic.”

The full application process has been designed to ensure that funding reaches the businesses where it is needed the most to ensure the recovery of the sector. Organisations who have been in receipt of other COVID-19 funding are not excluded from submitting an Expression of Interest as long as they meet the eligibility criteria.

For the purpose of this fund, events are defined as one off or annual occurrences including live sporting and cultural events and festivals that are open to the public to attend, and major business events, incentives and conferences.